Misbehaving : the making of behavioral economics /
Thaler, Richard H., 1945-
Misbehaving : the making of behavioral economics / Richard H. Thaler - New York : London : W.W. Norton & Company, 2016 - xvi, 415 pages : illustrations ; 21 cm
"First published as a Norton paperback 2016"
Includes bibliographical references (pages 373-391) and index.
"Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber"-- Amazon
9780393352795 039335279X
Economía --Aspectos psicológicos
HB 74 / T365m 2016
330.019
Misbehaving : the making of behavioral economics / Richard H. Thaler - New York : London : W.W. Norton & Company, 2016 - xvi, 415 pages : illustrations ; 21 cm
"First published as a Norton paperback 2016"
Includes bibliographical references (pages 373-391) and index.
"Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber"-- Amazon
9780393352795 039335279X
Economía --Aspectos psicológicos
HB 74 / T365m 2016
330.019