The personal MBA : master the art of business /

Kaufman, Josh

The personal MBA : master the art of business / Josh Kaufman. - Revised and expanded - xviii, 446 pages ; 22 cm

Includes bibliographical references and index.

Why read this book?
Value creation
Marketing
Sales
Value delivery
Finance
The human mind
Working with yourself
Working with others
Understanding systems
Analyzing systems
Improving systems

Sharing the essentials of sales, marketing, negotiation, strategy, and much more, the creator of PersonalMBA.com shows readers how to master the fundamentals, hone their business instincts, and save a fortune intuition

9781591845577 (pbk.) 1591845572 (pbk.)

2019462422


Management.
Administración
Management--Study and teaching.
Administración de empresas --Estudio y enseñanza
Business.
Negocios
Commerce.
Comercio

HD 31 / K21p 2012