As China goes, so goes the world : how Chinese consumers are transforming everything /

Gerth, Karl, 1966-

As China goes, so goes the world : how Chinese consumers are transforming everything / Karl Gerth. - 1st ed. - New York : Hill and Wang, 2010. - vii, 258 p. ; 24 cm.

Includes bibliographical references (p. 239-242) and index.

No going back? -- Who gets what? -- Made in Taiwan -- Standardizing abundance -- Branding consumer consciousness -- Living in a world of fakes -- Extreme markets -- Environmental implications.

9780809034291 (alk. paper)

2010012647


Consumption (Economics)--China.
Consumer behavior--China.
Economic history--21st century.
Consumo (Economía)--China.
Comportamiento del consumidor--China.
Historia económica--Siglo XXI

HC 430 / G384a 2010

339.4/70951