The fortune at the bottom of the pyramid /

Prahalad, C. K.

The fortune at the bottom of the pyramid / C.K. Prahalad. - Upper Saddle River, N.J. : Wharton School Pub., c2006. - xxiii, 273 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0131877291

2005931851


International business enterprises--Social aspects--Developing countries.
Non-governmental organizations--Developing countries.
Poor--Developing countries.
Economic assistance--Developing countries.
Globalization--Economic aspects--Developing countries.
Responsabilidad social de los negocios.
Riqueza--Aspectos socioeconómicos.
Pobreza--Aspectos socioeconómicos.
Sector privado--Aspectos sociales.
Equidad económica.

HD 2932 / P898f 2006

338.8/881724