Managerial economics and business strategy /

Baye, Michael R., 1958-

Managerial economics and business strategy / Michael R. Baye. - 5th ed. - Boston : McGraw-Hill, c2006. - xxxii, 620 p. : ill. (some col.) ; 24 cm. + 1 CD-ROM (4 3/4 in.)

Includes bibliographical references (p. 582-298) and indexes.

0072983892 (alk. paper) 9780072983890 (alk. paper)

2004061054


Managerial economics.
Strategic planning.
Economía gerencial.
Planificación estratégica.
Economie d'entreprise.
Planification stratégique.

HD 30.22 / B357m 2006

338.5/024