Competitive strategy : techniques for analyzing industries and competitors /

Porter, Michael E., 1947-

Competitive strategy : techniques for analyzing industries and competitors / Michael E. Porter. - New York ; London : Free, 2004. - xxviii, 396 p. ; 24 cm.

Originally published: 1980.

Includes bibliographical references and index.

0743260880 (pbk.) 9780743260886 (pbk.)

GBA3T9548 bnb

006895741 Uk


Competition.
Industrial management.
Competitividad.
Administración industrial.

HD41 / P847c 2004