Strategic marketing for nonprofit organizations /
Andreasen, Alan R. 1934-
Strategic marketing for nonprofit organizations / Alan Andreasen and Philip Kotler. - Upper Saddle River (New Jersey) : Prentice Hall, cop. 2003. - 536 p.
013041977X 9780130419774
Nonprofit organizations--Marketing.
HF 5415 / A557s 2003
658.802
Strategic marketing for nonprofit organizations / Alan Andreasen and Philip Kotler. - Upper Saddle River (New Jersey) : Prentice Hall, cop. 2003. - 536 p.
013041977X 9780130419774
Nonprofit organizations--Marketing.
HF 5415 / A557s 2003
658.802