Selling the dream : how to promote your product, company, or ideas, and make a difference, using everyday evangelism /

Kawasaki, Guy, 1954-

Selling the dream : how to promote your product, company, or ideas, and make a difference, using everyday evangelism / Guy Kawasaki. - New York, N.Y. : HarperCollins, c1991. - xiii, 337 pages : illustrations ; 25 cm.

Includes index.

0060166320 9780060166328

90056378


Selling.
Sales promotion.
Marketing--Management.
Product management.
Ventas
Promoción de ventas
Gestión de productos
Vendedores y arte de vender

HF 5438.25 / K22s 1991

658.8