Damn good advice (for people with talent!) : how to unleash your creative potential by America's master communicator /

Lois, George.

Damn good advice (for people with talent!) : how to unleash your creative potential by America's master communicator / How to unleash your creative potential by America's master communicator George Lois. - London ; New York, NY : Phaidon Press, 2012. - 120 p. : ill. (some col.) ; 18 cm.

Title from cover.

Offers lessons, facts, anecdotes, and advice about developing creative abilities as a means of succeeding in business and in life, as inspired by the author's decades of experience as an advertising guru.

9780714863481 0714863483

2012372896

015991202 Uk


Creativity in advertising.
Creation (Literary, artistic, etc.)
La creatividad en la publicidad.
Creación (Literarios, artistas, etc.)

HF 5823 / L834d 2012

659.1