TV commercials : how to make them or, how big is the boat? /

Cury, Ivan.

TV commercials : how to make them or, how big is the boat? / Ivan Cury. - Amsterdam [etc.] : Elsevier, cop. 2005. - XIV, 235 str. : ilustr. ; 23 cm.

Bibliografija: str. 225-226. Kazalo.

0240805925 9780240805924


Television advertising.
Television--Production and direction.
Television commercials.
Publicidad por televisión.
Medios de comunicación de masas.
Comunicación--Aspectos sociales.

HF 6146 / C982t 2005

659.1