Electing the president, 2004 : the insiders' view /
Electing the president, 2004 : the insiders' view /
edited by Kathleen Hall Jamieson.
- Philadelphia : University of Pennsylvania Press, c2006.
- viii, 251 p. : ill., maps ; 22 cm.
Includes bibliographical references and index.
Campaign organization and strategy -- Advertising -- Polling: decisive moments and audiences -- Debate strategy and effects -- The press/campaign relationship -- Republican spenders -- Democratic spenders.
9780812219388 0812219384 (cloth : alk. paper)
2005042371
GBA597458 bnb
013338229 Uk
Primera Jornada de Catalogacion.
Presidentes--Elección--Estados Unidos--2004.
Campañas políticas--Estados Unidos--Casos.
Presidents--Election--United States--2004.
Political campaigns--United States--Case studies.
002 E 184 / E38 2006
324.9730931
Includes bibliographical references and index.
Campaign organization and strategy -- Advertising -- Polling: decisive moments and audiences -- Debate strategy and effects -- The press/campaign relationship -- Republican spenders -- Democratic spenders.
9780812219388 0812219384 (cloth : alk. paper)
2005042371
GBA597458 bnb
013338229 Uk
Primera Jornada de Catalogacion.
Presidentes--Elección--Estados Unidos--2004.
Campañas políticas--Estados Unidos--Casos.
Presidents--Election--United States--2004.
Political campaigns--United States--Case studies.
002 E 184 / E38 2006
324.9730931