Get out the vote! : how to increase voter turnout /

Green, Donald P., 1961-

Get out the vote! : how to increase voter turnout / Donald P. Green, Alan S. Gerber. - Washington, D.C. : Brookings Institution Press, c2004. - ix, 145 p. ; 24 cm.

Includes bibliographical references and index.

Why voter mobilization matters -- Evidence versus received wisdom -- Door-to-door canvassing : shoe leather politics -- Leaflets : walk, don't talk -- Direct mail : postal service as campaign staff -- Phone banks : politics meets telemarketing -- Electronic mail : faster, cheaper, but does it work? -- Frontiers of get-out-the-vote research.

0815732686 (cloth : alk. paper) 9780815732686 (cloth : alk. paper) 0815732694 (pbk. : alk. paper) 9780815732693 (pbk. : alk. paper)

2004000391


Political campaigns--United States.
Campaign management--United States.
Voting--United States.
Campagnes électorales--Etats-Unis.
Campagnes électorales--Gestion.
Vote--âEtats-Unis.

JK2281 / .G795 2004

324.7/0973