Strategy process, content, context ; an international perspective /
Wit, Bob de.
Strategy process, content, context ; an international perspective / Bob de Wit, Ron Meyer. - 4th ed. - Andover, Hampshire : Cengage Learning, 2010. - xxiv, 975 p. ill. ; 26 cm.
Previous ed.: London: Thomson, 2004.
Includes bibliographical references and index.
In this book, the fundamental differences of opinion within strategic management are not ignored or smoothed over. The authors carefully guide the students through the many, often conflicting, perspectives in the field of strategy, in order to help them become true stategic thinkers.
9781408019023 (pbk.) 1408019027 (pbk.)
GBB022142 bnb
015483828 Uk
Strategic planning.
Strategic planning--Case studies.
Business and Management.
HD W819s 2010
658.4012
Strategy process, content, context ; an international perspective / Bob de Wit, Ron Meyer. - 4th ed. - Andover, Hampshire : Cengage Learning, 2010. - xxiv, 975 p. ill. ; 26 cm.
Previous ed.: London: Thomson, 2004.
Includes bibliographical references and index.
In this book, the fundamental differences of opinion within strategic management are not ignored or smoothed over. The authors carefully guide the students through the many, often conflicting, perspectives in the field of strategy, in order to help them become true stategic thinkers.
9781408019023 (pbk.) 1408019027 (pbk.)
GBB022142 bnb
015483828 Uk
Strategic planning.
Strategic planning--Case studies.
Business and Management.
HD W819s 2010
658.4012