Corporate television programming : applications and techniques /
Marlow, Eugene
Corporate television programming : applications and techniques / Eugene Marlow - New York : Knowledge Industry Publications, 1992 - viii, 176 p.
Video : The next best thing to being there, 1. -- General principles of video programming, 11. -- Production principles, 15. -- Sales training : The first electrovisual application, 35. -- Electronic sales and marketing, 51. -- Skills training : The ubiquiros instructor, 71. -- Role playing : Electrovisual mirror, 89. -- Management videl : Executive get into the act, 101. -- Employee communications : Spreading the word electromically, 115. -- Employee news : The electrovisual house organ, 131. -- External communications : Reaching out, 145. -- A look bank ahead, 155. -- The electrovisual manager : A summary, 167. -- Major studies of the corporate television industry, 173
0867293128
PN 1992 M349c 1992
Corporate television programming : applications and techniques / Eugene Marlow - New York : Knowledge Industry Publications, 1992 - viii, 176 p.
Video : The next best thing to being there, 1. -- General principles of video programming, 11. -- Production principles, 15. -- Sales training : The first electrovisual application, 35. -- Electronic sales and marketing, 51. -- Skills training : The ubiquiros instructor, 71. -- Role playing : Electrovisual mirror, 89. -- Management videl : Executive get into the act, 101. -- Employee communications : Spreading the word electromically, 115. -- Employee news : The electrovisual house organ, 131. -- External communications : Reaching out, 145. -- A look bank ahead, 155. -- The electrovisual manager : A summary, 167. -- Major studies of the corporate television industry, 173
0867293128
PN 1992 M349c 1992