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Google : how Google works / Eric Schmidt and Jonathan Rosenberg, with Alan Eagle, foreword by Larry Page

By: Contributor(s): Language: eng Publication details: New York : Grand Central Publishing, 2017Description: xiv, 286 pages : illustrations ; 24 cmISBN:
  • 9781455582327
  • 1455582328
Subject(s): DDC classification:
  • 338.7/6102504
LOC classification:
  • HD 9696.8  S349g 2017
Contents:
How Alphabet works -- Introduction: Lessons learned from the front row -- Culture: believe your own slogans -- Strategy: your plan is wrong -- Talent: hiring is the most important thing you do -- Decisions: the true meaning of consensus -- Communications: be a damn good router -- Innovation : create the primordial ooze -- Conclusion: imagine the unimaginable.
Summary: "Jack Welch's Straight from the Gut was once the essential primer for managers, but today's leaders need a new playbook. In HOW GOOGLE WORKS, Eric Schmidt and Jonathan Rosenberg distill their decades of working in the high-tech industry into a practical and fun-to-read guide for those who want to succeed in an ever-changing business landscape. The book offers how-to advice on strategy, corporate culture, talent, decision-making, innovation, communication and dealing with disruption. The authors explain how the confluence of three seismic changes--the internet, mobile, and cloud computing--has shifted the balance of power between consumer and corporation. The companies that thrive will be the ones that create superior products and attract a new breed of multi-faceted employees whom the authors dub "smart creatives." The management maxims are illustrated with previously unreported anecdotes from Google's corporate history. "Back in 2010, Eric and I created an internal class for Google managers focusing on the lessons the management team learned the hard way," says Rosenberg. "The class slides all said 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how Google empowers employees to succeed."
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HD 9696.8 S349g 2017 (Browse shelf(Opens below)) 1 Available 00000143923

Originally published: 2014.

Includes bibliographical references and index.

How Alphabet works --
Introduction: Lessons learned from the front row --
Culture: believe your own slogans --
Strategy: your plan is wrong --
Talent: hiring is the most important thing you do --
Decisions: the true meaning of consensus --
Communications: be a damn good router --
Innovation : create the primordial ooze --
Conclusion: imagine the unimaginable.

"Jack Welch's Straight from the Gut was once the essential primer for managers, but today's leaders need a new playbook. In HOW GOOGLE WORKS, Eric Schmidt and Jonathan Rosenberg distill their decades of working in the high-tech industry into a practical and fun-to-read guide for those who want to succeed in an ever-changing business landscape. The book offers how-to advice on strategy, corporate culture, talent, decision-making, innovation, communication and dealing with disruption. The authors explain how the confluence of three seismic changes--the internet, mobile, and cloud computing--has shifted the balance of power between consumer and corporation. The companies that thrive will be the ones that create superior products and attract a new breed of multi-faceted employees whom the authors dub "smart creatives." The management maxims are illustrated with previously unreported anecdotes from Google's corporate history. "Back in 2010, Eric and I created an internal class for Google managers focusing on the lessons the management team learned the hard way," says Rosenberg. "The class slides all said 'Google confidential' until an employee suggested we uphold the spirit of openness and share them with the world. This book codifies the recipe for our secret sauce: how Google innovates and how Google empowers employees to succeed."

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