Like a Virgin : secrets they won't teach you at business school / Richard Branson.

By:

Branson, Richard Charles Nicholas, Sir, 1950-

Language: eng Series: Business book summaryPublication details: New York : Portfolio/Penguin, 2012.Description: 343 pages ; 21 cmISBN:

9781591845683

Subject(s):

LOC classification:

HC 252.5 B821l 2012

Contents:

Five secrets to starting a business -- People power -- Nice guys can finish first -- The weakest link -- Business philosophy -- Screw you, Goliath! -- The importance of not being earnest -- The perfect pitch -- The opportunity of risk -- Private space -- They say -- A perfect 10 -- If you never make mistakes -- The customer's always right -- Brand awareness -- Steve Jobs -- First impressions are huge -- To win the war on drugs -- Science : the last frontier -- Chocks away -- Like a fine wine -- What's in a name? -- So, you want to be CEO? -- The Chinese plate trick -- How to bake an entrepreneur -- Change is in the air -- Don't like the second opinion? -- Breaking up -- If I could do it all over again -- More walking and talking -- Accidents happen -- Reach for the skies -- Sustainable energy -- New ventures -- Get big -- Selling customers is easy -- What is success? -- When going walkabout-- Surviving a downturn -- Rising above it all -- Living the Branson life -- Early endeavours -- Change is good -- Managing the launch -- A shocking revelation! -- A noose around the neck-- Today's failure-- Real change for good? Be a leader Great customer service Can bad news be good news? Choosing a partner -- Invest in your people -- The day the music didn't die -- Good training -- Rebranding -- Social services redefined -- A-B-C-D -- Empowerment and appreciation -- Launching a business -- Keep an eye on the details -- The lonely entrepreneur? -- The planet's problems -- 'Let's shake on that' -- Office relationships -- Earn your customers' trust -- To work better -- Strike up the brand -- Sharing life's lessons -- Power to the people -- Watching your waistline -- What's better than a handout?-- Home and/or office -- Kick-start the economy -- Rules of the road -- School of hard knocks.

Summary: The Virgin Group entrepreneur offers advice, shares his experiences, and discusses business insights collected from his syndicated "New York Times" column

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	Ciencias Sociales (3er. Piso)	HC 252.5 B821l 2012 (Browse shelf(Opens below))	1	Available		00000173560

Five secrets to starting a business --
People power --
Nice guys can finish first --
The weakest link --
Business philosophy --
Screw you, Goliath! --
The importance of not being earnest --
The perfect pitch --
The opportunity of risk --
Private space --
They say --
A perfect 10 --
If you never make mistakes --
The customer's always right --
Brand awareness --
Steve Jobs --
First impressions are huge --
To win the war on drugs --
Science : the last frontier --
Chocks away --
Like a fine wine --
What's in a name? --
So, you want to be CEO? --
The Chinese plate trick --
How to bake an entrepreneur --
Change is in the air --
Don't like the second opinion? --
Breaking up --
If I could do it all over again --
More walking and talking --
Accidents happen --
Reach for the skies --
Sustainable energy --
New ventures --
Get big --
Selling customers is easy --
What is success? --
When going walkabout--
Surviving a downturn --
Rising above it all --
Living the Branson life --
Early endeavours --
Change is good --
Managing the launch --
A shocking revelation! --
A noose around the neck--
Today's failure--
Real change for good?
Be a leader
Great customer service
Can bad news be good news?
Choosing a partner --
Invest in your people --
The day the music didn't die --
Good training --
Rebranding --
Social services redefined --
A-B-C-D --
Empowerment and appreciation --
Launching a business --
Keep an eye on the details --
The lonely entrepreneur? --
The planet's problems --
'Let's shake on that' --
Office relationships --
Earn your customers' trust --
To work better --
Strike up the brand --
Sharing life's lessons --
Power to the people --
Watching your waistline --
What's better than a handout?--
Home and/or office --
Kick-start the economy --
Rules of the road --
School of hard knocks.

The Virgin Group entrepreneur offers advice, shares his experiences, and discusses business insights collected from his syndicated "New York Times" column

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