O verde que vale ouro : [como empresas inteligentes usam a estratégia ambiental para inovar, criar valor e construir uma vantagem competitiva] / Daniel C. Esty, Andrew S. Winston ; traducao Ana Beatriz Rodrigues.
Material type:
TextLanguage: por. Publication details: Rio de Janeiro : Elsevier, 2009.Description: 347 p. : ill. ; 23cmISBN: - 9788535229462
- Administracion industrial -- Aspectos ambientales
- Responsabilidad social de los negocios
- Responsabilidad ambiental
- Corporaciones -- Aspectos ambientales
- Empresas -- Aspectos ambientales
- Primera Jornada de Catalogacion
- Industrial management -- Environmental aspects
- Corporations -- Environmental aspects
- Business enterprises -- Environmental aspects
- 658.4083
- HD 30.255 E82v 2006
| Item type | Current library | Home library | Collection | Shelving location | Call number | Vol info | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|---|
Libro
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HD 30.255 E82v 2006 (Browse shelf(Opens below)) | 1 | 1 | Available | 00000104951 |
Subtítulo tomado de la cubierta.
Incluye referencias bibliográficas e índice
The environmental lens -- Preparing for a new world. Eco-advantage ; Natural drivers of the Green Wave ; Who's behind the Green Wave? -- Strategies for building eco-advantage. Managing the downside ; Building the upside -- What WaveRiders do. The eco-advantage market ; Eco-tracking ; Redesigning your world ; Inspiring an eco-advantaged culture -- Putting it all together. Why environmental initiatives fail ; Taking action ; Eco-advantage strategy -- Appendix I. Additional resources -- Appendix II. Methodological overview -- Appendix III. Frequently asked questions.
Título original. Green to gold.
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