Power and influence : the rules have changed / Robert L. Dilenschneider.
Material type:
TextPublication details: New York : McGraw-Hill, c2007.Description: xii, 210 p. ; 22 cmISBN: - 9780071489768
- 0071489762
- 650.1
- HD 59 D576p 2007
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HD 59 D576p 2007 (Browse shelf(Opens below)) | 1 | 1 | Available | 00000108651 |
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| HD 59 B786o 2010 An overview of the public relations function / | HD 59 B974c 1966 Corporate public relations / | HD 59 D576p 1990 Power and influence : mastering the art of persuasion / | HD 59 D576p 2007 Power and influence : the rules have changed / | HD59 D691 2011 Reputation management : the key to successful public relations and corporate communication / | HD 59 F288cr 2011 Crisis communications a casebook approach : Student workbook to accompany Crisis communications / | HD 59 F288c 1996 Crisis communications : a casebook approach / |
Includes index.
Accept, adapt, and accelerate, or atrophy -- Be prepared to start over, again and again -- Think innovation, forget about just keeping up -- Seize the opportunity in every crisis -- Look beyond the new rules to connect -- Take the heat and never compromise -- Keep focusing on your strengths -- Keep growing your network by shaving it -- Seek acclaim but practice humility -- Search for power but never forget to share it.
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