The new strategic brand management : creating and sustaining brand equity long term Jean-Noèel Kapferer

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Material type: Text

TextPublication details: London [u.a.] Kogan Page 2008Edition: 4. edDescription: XV, 560 p. graph. DarstISBN:

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Vol info	Status	Date due	Barcode
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	Ciencias Sociales (3er. Piso)	HD69.B7 K17n 2008 (Browse shelf(Opens below))	3	Available		00000064096

Literaturverz. S. [531] - 544

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