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Marketing management : analysis, planning, implementation, and control / Philip Kotler.
Material type:
TextSeries: The Prentice-Hall international series in marketingPublication details: Upper Saddle River, NJ : Prentice Hall, c1997.Edition: 9th edDescription: 1 v. (various pagings) : ill. (chiefly col.), maps ; 27 cmISBN: - 0132435101 (case)
- 658.8
- HF 5415 K87m 1997
| Item type | Current library | Home library | Collection | Shelving location | Call number | Vol info | Copy number | Status | Date due | Barcode |
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Ciencias Sociales | Ciencias Sociales (3er. Piso) | HF 5415 K87m 1997 (Browse shelf(Opens below)) | 1 | 1 | Available | 00000112985 |
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| HF 5415 K87m 1987 Marketing : an introduction / | HF 5415 K87m 1988 Marketing management : analysis, planning, implementation, and control / | HF 5415 K87m 1991 Marketing management : analysis, planning, implementation, and control / | HF 5415 K87m 1997 Marketing management : analysis, planning, implementation, and control / | HF 5415 K87m 1998 El Marketing management de las naciones : una aproximacioón estratégica a la creación de la riqueza nacional / | HF 5415 K87m 2007 Marketing : versión para Latinoamérica / | HF5415 K87m 2010 Marketing 3.0 : from products to customers to the human spirit / |
Includes bibliographical references and indexes.
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