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Consumers / Eric J. Arnould, Linda Price, George Zinkhan

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New York : McGraw-Hill - Irwin, 2002ISBN:
  • 0256133603
Subject(s): DDC classification:
  • 658.8342
LOC classification:
  • HF 5415.32 A765c 2002
Online resources: Summary: Introduction : Production, acquisition, consumption, and disposal, 3. -- Consumer behaviors and marketing strategies, 29. -- KLearning about consumers, 71. -- The changing world of consumption, 107. -- The meaning and nature of culture, 139. -- Economic and social structures, 179. -- The self and selves, 231. Lifestyles : Consumption subcultures, 271. -- Perceptions : World of sensations, 309. -- Acquiring things, 341. -- Why do people buy? motivations, needs, and involvement, 377. -- Experience, learning, and knowledge, 419. -- Attitude models and consumer decision making, 457. -- Organization and household consumer behaviors, 495. -- Interpersonal influence, 537. -- Consumer innovation, 569. -- Consumer satisfaction, 615. -- Consumption meanings, 655. -- Disposal, recycling, and reuse, 699
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Holdings
Item type Current library Home library Collection Shelving location Call number Vol info Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HF 5415.32 A765c 2002 (Browse shelf(Opens below)) 1 1 Available 00000013853

Introduction : Production, acquisition, consumption, and disposal, 3. -- Consumer behaviors and marketing strategies, 29. -- KLearning about consumers, 71. -- The changing world of consumption, 107. -- The meaning and nature of culture, 139. -- Economic and social structures, 179. -- The self and selves, 231. Lifestyles : Consumption subcultures, 271. -- Perceptions : World of sensations, 309. -- Acquiring things, 341. -- Why do people buy? motivations, needs, and involvement, 377. -- Experience, learning, and knowledge, 419. -- Attitude models and consumer decision making, 457. -- Organization and household consumer behaviors, 495. -- Interpersonal influence, 537. -- Consumer innovation, 569. -- Consumer satisfaction, 615. -- Consumption meanings, 655. -- Disposal, recycling, and reuse, 699

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