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Propaganda and persuasion / Garth S. Jowett and Victoria O'Donnell.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Thousand Oaks, Calif. : Sage, c2006.Edition: 4th editionDescription: xxii, 422 pages : illustrations ; 23 cmISBN:
  • 1412908973 (cloth)
  • 9781412908979 (cloth)
  • 1412908981 (pbk.)
  • 9781412908986
Subject(s): DDC classification:
  • 303.3/75
LOC classification:
  • HM 263 J87p 2006
Online resources:
Contents:
What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examine -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.
Summary: Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.
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Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) HM 263 J87p 2006 (Browse shelf(Opens below)) 1 Available 00000069773

Bibliography: pages 369-391.

What is propaganda, and how does it differ from persuasion? -- Propaganda through the ages -- Propaganda institutionalized -- Propaganda and persuasion examine -- Propaganda and psychological warfare -- How to analyze propaganda -- Propaganda in action : four case studies -- How propaganda works in modern society.

Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.

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