Amazon cover image
Image from Amazon.com

The influence game : 50 insider tactics from the Washington, D.C. lobbying world that will get you to yes / Stephanie Vance.

By: Material type: TextTextLanguage: Eng Publication details: Hoboken, N.J. : Wiley, c2012.Description: xii, 196 p. ; 24 cmISBN:
  • 9781118271599 (cloth)
Other title:
  • 50 insider tactics from the Washington, D.C., lobbying world that will get you to yes
  • Fifty insider tactics from the Washington, D.C., lobbying world that will get you to yes
Subject(s): DDC classification:
  • 324/.40973 23
LOC classification:
  • JK 1118 V222i 2012
Online resources:
Contents:
Acknowledgments v Introduction vii 1 Principles of Influence 1 2 Know What You Want 27 3 Know the Competition 49 4 Know the Arena 67 5 Know Your Primary Audience The Influencees 81 6 Find Your Surrogates The Influentials 95 7 The Campaign Plan 113 8 Crafting a Winning Message 135 9 Delivering the Message 155 10 The End Game 171 Index 189
Summary: "Get what you want, every time!Imagine a world where you are offered every job you seek; every business venture you undertake is successful; and every potential customer you approach buys your product. Now imagine that all of this can be achieved--ethically and honestly. All you need is the help of one battle-tested guide, The Influence Game. Former Washington, D.C. lobbyist Stephanie Vance dispenses everything she's learned about effective (and, believe it or not, honest) persuasion. Learn how to apply this power to any situation by using D.C. insider influence strategies and applying a step-by-step, easy-to-understand process for success. Learn how to develop and articulate effective goals Structure both long and short-term persuasion efforts Identify and research primary and secondary audiences Crafting those all important personal stories Stephanie Vance has seen the influence game from every angle. Follow her lead to get past being heard to the real goal of being agreed with"-- Provided by publisher.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Home library Collection Shelving location Call number Copy number Status Date due Barcode
Libro Libro Biblioteca Juan Bosch Biblioteca Juan Bosch Ciencias Sociales Ciencias Sociales (3er. Piso) JK 1118 V222i 2012 (Browse shelf(Opens below)) 1 Available 00000121860

Includes index.

Acknowledgments v Introduction vii 1 Principles of Influence 1 2 Know What You Want 27 3 Know the Competition 49 4 Know the Arena 67 5 Know Your Primary Audience The Influencees 81 6 Find Your Surrogates The Influentials 95 7 The Campaign Plan 113 8 Crafting a Winning Message 135 9 Delivering the Message 155 10 The End Game 171 Index 189

"Get what you want, every time!Imagine a world where you are offered every job you seek; every business venture you undertake is successful; and every potential customer you approach buys your product. Now imagine that all of this can be achieved--ethically and honestly. All you need is the help of one battle-tested guide, The Influence Game. Former Washington, D.C. lobbyist Stephanie Vance dispenses everything she's learned about effective (and, believe it or not, honest) persuasion. Learn how to apply this power to any situation by using D.C. insider influence strategies and applying a step-by-step, easy-to-understand process for success. Learn how to develop and articulate effective goals Structure both long and short-term persuasion efforts Identify and research primary and secondary audiences Crafting those all important personal stories Stephanie Vance has seen the influence game from every angle. Follow her lead to get past being heard to the real goal of being agreed with"-- Provided by publisher.

There are no comments on this title.

to post a comment.