Media institutions and audiences : key concepts in media studies / Nick Lacey
Material type:
- 0333658698
- 9780333658697
- P 91 L131m 2002
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Biblioteca Juan Bosch | Biblioteca Juan Bosch | Humanidades | Humanidades (4to. Piso) | P 91 L131m 2002 (Browse shelf(Opens below)) | 1 | Available | 00000008667 |
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P 91 K17r 1995 Rumeurs : le plus vieux média du monde / | P 91 K63e 1974 Efectos de las comunicaciones de masas : poder y limitaciones de los medios modernos de difusión / | P 91 L131i 1998 Image and representation : key concepts in media studies / | P 91 L131m 2002 Media institutions and audiences : key concepts in media studies / | P 91 L152p 1968 Problemas y perspectivas de la comunicación de masas / | P 91 L566 1969 Lenguaje y comunicación social / | P 91 L566 1971 Lenguaje y comunicación social / |
The Media Business.- Regulation and Censorship.- Media Texts as Commodities.- Marketing and Public Relations.- The Independent and the Alternative.- Approaches to Audiences.- Defining and Persuading Audiences.- Audiences as Citizens.- Bibliography.
Media Institutions and Audiences completes Nick Lacey's trilogy of self-standing texts that give an in-depth introduction to the key concepts of Media Studies at an advanced and university level.
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