Holloway, J. Christopher Marketing for tourism / J. Christopher Holloway - 4ta. ed. - Harlow, England ; New York : Prentice Hall/Financial Times, 2004. - xvii, 510 p. : ill. (some col.), 1 map ; 25 cm. ISBN: 0273682296 Subjects--Topical Terms: Tourism.Tourism--Marketing.Turismo.Turismo--Mercadeo.