The upside of irrationality : the unxpected benefits of defying logic /
Dan Ariely
- New York : Harper Perennial, 2011
- 334p.: ill.; 23 cm
Introduction: Lessons from procrastination and medical side effects -- Paying more for less : why big bonuses don't always work -- The Meaning of labor : what Legos can teach us about the joy of work -- The IKEA effect : why we overvalue what we make -- The Not-invented here bias : why "my" ideas are better than "yours" -- The Case for revenge : what makes us seek justice? -- On adaptation : why we get used to things (but not all things, and not always) -- Hot or not? : adaptation, assortative mating, and the beauty market -- When a market fails : an example from online dating -- On empathy and emotion : why we respond to one person who needs help but not to many -- The Long-term effects of short-term emotions : why we shouldn't act on our negative feelings -- Lessons from our irrationalities : why we need to test everything.
Looks at the irrational decisions that influence people's relationships, workplace experiences, and temptation to cheat in any area of their lives and explains how to move beyond this to greater success.