Zelazny, Gene

Say it with charts : the executive's guide to visual communication / Gene Zelazny. - Fourth edition - New York : McGraw-Hill, c2001. - ix, 226 pages : illustrations (some color) ; 24 cm.

Includes index.

Section I: Choosing Charts. Section II: Using Charts. Section III: Say It With Concepts Metaphors. Visual Concepts. Visual Metaphors. Section IV: Say It.Com.

"Say It With Charts, Fourth Edition, shows you how to put your message in visual form and translate information and ideas into persuasive, powerful charts, visuals, and multimedia presentations - holding your audience's attention as you communicate exactly what you want, with no confusion. The newest edition of this bestselling classic covers every important point from previous editions and, in addition, shows you how to use today's digital technologies to create professional-quality, attention-grabbing visuals on your computer screen."

9780071369978 007136997X

00046464


Business presentations--Graphic methods.
Presentaciones de negocios

HF 5718.22 / Z49s 2001

658.4/5