TY  - BOOK
AU  - McAfee,Andrew Paul
AU  - Brynjolfsson,Erik
TI  - Machine, platform, crowd: harnessing our digital future 
SN  - 9780393254297 (hardcover)
AV  - HC 79 M478m 2017
U1  - 303.48/33 
PY  - 2017///
CY  - New York
PB  - W.W. Norton & Company
KW  - Information technology
KW  - Economic aspects
KW  - Desarrollo económico
KW  - Innovaciones tecnológicas
KW  - Tecnologías de la información
KW  - Aspectos económicos
KW  - Aspectos sociales
KW  - Social aspects
KW  - Economic development
KW  - Technological innovations
N1  - Includes bibliographical references (pages 335-377) and index; The triple revolution
1. Mind and machine, The hardest thing to accept about ourselves ; Our most mind-like machines ; Hi, Robot ; Where technology and industry still need humanity
2. Product and platform. The toll of a new machine ; Paying complements, and other smart strategies ; The match game: why platforms excel ; Do products have a prayer?
3. Core and crowd. That escalated quickly: the emergence of the crowd ; Why the expert you know is not the expert you need ; The dream of decentralizing all the things ; Are companies passé? (hint: no) ; Economies and societies beyond computation
N2  - We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs. MIT's Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives."-- Amazon.com
ER  -