Dormehl, Luke.

The Apple revolution : the real story of how Steve Jobs and the crazy ones took over the world / Luke Dormehl - London : Virgin Books, 2013 - xi, 532 pages ; 20 cm.

Originally published: 2012

Part I. The two Steves. Prologue : talking about iGeneration ; The secret history of computers ; Angel-headed hipster hackers ; The big gay electric Kool-Aid acid Apple ; A tale of two word processors ; A superior operating system ; Great artists steal ; Young maniacs ; The Volksmacintosh
Part II. The next best thing. This ain't the summer of love ; Sex, drugs and Pixar Animation ; Another brick in the wall ; Fear and self-loathing on infinite loop

This title presents the true story behind the rise of the world's largest technology company: Apple. The author shares the inside story of how Apple came to be, from the formation of the company's philosophies and user-friendly ethos, to the iPod moment and global domination

9780753540633 0753540630


Jobs, Steve 1955-2011


Apple Computer Incorporated --Historia


Industria informática
Industria de los computadores --Historia
Tecnología --Aspectos sociales

QA 76.2 / D712a 2013

338.7/61004092