TY  - BOOK
AU  -  Moatti,SC
TI  - Mobilized: an insider's guide to the business and future of connected technology 
SN  - 9781626567405 (hardcover : alk. paper)
AV  - HF 5548.34 M687m 2016
U1  - 658.8/72 23
PY  - 2016///]
CY  - Oakland, CA
PB  -  Berrett-Koehler Publishers
KW  - Mobile commerce
KW  - Comercio móvil
KW  - Mobile communication systems
KW  - Sistemas de comunicaciones móviles
KW  - Technological innovations
KW  - Management
KW  - Innovaciones tecnológicas
KW  - Gestión
N1  - Includes bibliographical references and index; Introduction: experiencing the mobile revolution firsthand -- The new gold rush -- The body rule: the best mobile products operate by beauty -- The spirit rule: the best mobile products give us meaning -- The mind rule: the best mobile products learn as we use them -- The mobile formula in the past, present, and future -- Conclusion: it's your turn now
ER  -