Start something that matters /
Blake Mycoskie.
- 1st ed.
- New York : Spiegel & Grau, 2012.
- 209 pages : illustrations ; 21 cm.
The TOMS story -- Find your story -- Face your fears -- Be resourceful without resources -- Keep it simple -- Build trust -- Giving is good business -- The final step.
Known as the founder of TOMS Shoes and as a contestant on The Amazing Race, Mycoskie uses his experience with TOMS, as well as interviews with leaders of non-profits and corporations, to convey valuable lessons about entrepreneurship, transparency of leadership, and living by one's values.
9780812981445 0812981448
2011009768
Marketing--Social aspects. Mercadeo --Aspectos sociales Social entrepreneurship. Emprendimiento social