TY  - BOOK
AU  - Barnard,Stephen
TI  - Studying radio
SN  - 0340719656 (hbk.)
AV  - PN 1991.3 B259s 2000
U1  - 384.54/0941 
PY  - 2000///
CY  - London, New York
PB  - Arnold, Co-published in the United States of America by Oxford University Press
KW  - Radio broadcasting
KW  - Great Britain
KW  - Radiodifusión
KW  - Gran Bretaña
N1  - Includes bibliographical references (p. [259]-263) and index; Part 1 Institutions and systems: chronology and themes; public service radio; commercial radio;alternativism and community radio. Part 2 Audiences: listening - measurement and meaning. Part 3 Forms: fictive forms; music radio; news radio; talk radio. Part 4 Practices: language and voice; sequence anf low; branding and marketing; ideology and representations. Part 5 Perspectives: global radio; futures
N2  - This text offers a concise and thorough introduction to radio broadcasting as an area of study, placing radio in a historical and contemporary media context and tracing the development and day-to-day operation of the medium from the perspective of its institutions, it practitioners and audience
UR  - http://www.loc.gov/catdir/enhancements/fy0611/00710657-d.html
ER  -