TY  - BOOK
AU  - Ciampa,Rob
AU  - Go,Teresa
AU  - Ciampa,Matt
AU  - Murphy,Rich
TI  -  YouTube channels
T2  - For dummies
SN  - 9781119688051
AV  - TK 5105.8868 C565y 2020
U1  - 658.8/72 
PY  - 2020///
CY  - Hoboken, New Jersey
PB  - John Wiley & Sons, Inc.
KW  - YouTube (Firm)
KW  - YouTube (Electronic resource)
KW  - You Tube (Medios electrónicos)
KW  - Internet videos
KW  - Vídeos de Internet
KW  - New business enterprises
KW  - Computer networks
KW  - Nuevas empresas comerciales
KW  - Redes informáticas
KW  - Electronic commerce
KW  - Comercio electrónico
N1  - Includes index; Introduction
Part 1: Getting started with YouTube. Making a home on YouTube ; The basics of YouTube ; Building your channel from the ground up
Part 2: Making a great YouTube Video. What makes a good video a good video? ; Making plans both large and small ; Acquiring the tools of the trade ; Putting it all together to capture some video ; Fixing it in post: the edit ; Preparing for upload day
Part 3: Growing and knowing your audience. Building your audience ; Knowing you audience
Part 4: YouTube channels are serious business. How and why businesses use YouTube ; Expanding your audience with Google ads ; YouTube monetization: how to earn money on YouTube
Part 5: The part of tens. Ten key steps to improving YouTube search results ; Ten things to know about copyright
N2  - You too can be on YouTube. With two billion monthly users, YouTube is the place you want to be to promote your business or attract an audience for your talents. This quartet of YouTube content and marketing experts shows you how to launch a channel, create quality videos, develop your audience, and interact with your viewers. You'll discover how to build a business around your channel or how to add a YouTube channel to existing marketing plans --
ER  -