Heart, smarts, guts, and luck : what it takes to be an entrepreneur and build a great business /
Anthony K. Tjan, Richard J. Harrington, and Hsieh, Tsun-Yan.
- Boston : Harvard Business Review Press, c2012.
- xvi, 236 p. : ill. ; 24 cm.
Includes bibliographical references (p. [207]-210) and index.
Introduction -- Defining the traits and profile of great entrepreneurs -- Heart : winning with the heart -- Smarts : IQ is only the beginning -- Guts : how to initiate, endure, and evolve -- Luck's inevitable role in business building -- Business archetypes and iconoclasts -- Putting it all together -- True north questions for reflection -- Wisdom manifestos -- Eat survey -- TK.
9781422161944 (alk. paper)
Entrepreneurship. New business enterprises. Success in business. Emprendimiento Nuevas empresas Éxito en los negocios