TY - BOOK AU - Carlson,Curtis Ray AU - Wilmot,William W. TI - Innovation: the five disciplines for creating what customers want SN - 0307336697 AV - HD 45 C284i 2006 U1 - 658.4/063 22 PY - 2006/// CY - New York PB - Crown Business KW - Technological innovations KW - Management KW - Case studies KW - Organizational effectiveness KW - Creative ability in business KW - Industrial management KW - New products KW - Innovations KW - Gestion KW - Cas, Etudes de KW - Efficacite organisationnelle KW - Creativite dans les affaires KW - Gestion d'entreprise KW - Produits nouveaux KW - Inovación tecnológicas KW - larpcal N1 - Includes bibliographical references (p. 305-338) and index; Why listen to us? --; 1. The; essence of innovation : how Frank hit a home run --; 2; Innovate or die : the exponential economy --; Discipline 1: Important needs --; 3; Work on important customer and market needs : the RFID tag --; 4; Creating customer value : your only job --; Discipline 2 : value creation --; 5; It's as simple as NABC : how Liz got her big job --; 6; Watering holes for creating value : the day the BBC walked in --; 7; More ideas for faster value creation : origins of Linux --; 8; Your elevator pitch : how HDTV began --; 9; Your innovation plan : from the ski slope to the firehouse --; Discipline 3 : innovation champions --; 10. A; champion : the Mayor of Kellyville --; Discipline 4 : innovation teams --; 11; Genius of teams : Douglas Engelbart and the birth of the personal computer --; 12; Forming the innovation team : how we won an Emmy for HDTV --; 13; Overcoming blockages to innovation : Jim Torpedoes a splended idea --; 14; Innovation motivators : saving Larry's life --; Discipline 5 : organizational alignment --; 15; Your innovation team : you can start now --; 16. The; innovation enterprise : continuous value creation (CVC) throughout --; 17; Innovation's five disciplines : a foundation for national competitiveness in a world of abundance --; Appendix : value factor analysis --; Glossary --; Notes --; Acknowledgments --; Index N2 - Outlines a series of principles and steps that managers can use to foster a culture of innovation and creativity within their own companies that can be used to develop an organization that consistently delivers value to its customers UR - http://www.loc.gov/catdir/toc/ecip067/2006003861.html UR - http://www.loc.gov/catdir/enhancements/fy0661/2006003861-b.html UR - http://www.loc.gov/catdir/enhancements/fy0661/2006003861-d.html ER -