Li, Charlene.

Lideranca aberta : como as mídias sociais tranformam o modo de liderarmos / Charlene Li ; traduzido por: Irati Antonio - Brasil : Editora Évora, 2011. - 311 p. ; 24 cm.

The upside of giving up control -- Why giving up control is inevitable -- The ten elements of openness -- Crafting your open strategy --Objectives determine how open you will be -- Understanding and measuring the benefits of being open -- Structuring openness with sandbox covenants -- Orchestrating your open strategy -- Open leadership: redefining relationships -- Open leadership: mind=sets and traits -- Nurturing open leadership -- The failure imperative -- How openness transforms organizations.

Offers guidance in understanding how to lead in the new open world--where blogging, Twittering, Facebooking and Digging are becoming the norm--and explains what leaders must do to transform themselves and their organizations.



9788563993083


Primera Jornada de Catalogacion.
Liderazgo.
Psicología social.
Leadership.
Technology--Influence--Leadership.
Online social networks.

HD 57.7 / L693l 2011

658.4092