Govindarajan, Vijay <br/><br/>
The quest for global dominance :  Transforming global presence into global competitive advantage / 
Vijay Govindarajan, Anil K. Gupta 
 - San Francisco :  Jossey - Bass,  2001       
 - xxii, 297 p. 
<br/><br/>Bibliografía p.261-5 
<br/><br/> Rising up to the global challenge, 1. -- Building global presence, 22. -- Lessons from wal-mart's globalization, 51. -- Exploiting global presence, 74. -- Cultivating a global mindset, 105. -- Building a global knowledge machine, 137. -- Dynamics of global business teams, 170. -- Changing the rules of the global game, 195. -- Globalization in the digital age, 223 
<br/><br/><label>ISBN: </label>0787957216 
<br/><br/><label>LC Class. No.: </label>HD 62.4 G721q 2001