TY - BOOK AU - Havaldar,Krishna K. TI - Industrial marketing: text and cases SN - 9780070588400 AV - HF 5415 H383i 2005 U1 - 658.8 PY - 2005/// CY - New Delhi PB - Tata McGraw-Hill KW - Havaldar, Krishna K. KW - Industrial marketing KW - Management KW - Mercados N1 - Includes index ER -