TY - BOOK AU - Eisenberg,Bryan AU - Eisenberg,Jeffrey AU - Davis,Lisa T. TI - Call to action: secret formulas to improve online results SN - 078521965X (pbk.) AV - HF 5415.1265 E36c 2006 U1 - 658.872 PY - 2006/// CY - Nashville, Tenn. PB - Thomas Nelson KW - Internet marketing KW - Internet advertising KW - Comercio móvil KW - Mercadeo por internet KW - Mercadeo KW - Publicidad en internet KW - Primera Joranda de Catalogacion N1 - Originally published: Austin, Tex. : Wizard Academy Press, c2005; ncluye referencias bibliográficas (p. 258-262); Introduction: a brief conversion primer -- Planning -- Structuring -- Communicating -- Momentum -- Optimizing UR - http://www.loc.gov/catdir/toc/ecip0617/2006023788.html UR - http://www.loc.gov/catdir/enhancements/fy0664/2006023788-d.html ER -