The McGraw-Hill 36-hour course : business writing and communication /
McGraw-Hill thrity-six hour course : business writing and communication Business writing and communication
Kenneth W. Davis.
- 2nd ed.
- New York : McGraw-Hill, 2010.
- xi, 242 p. : ill. ; 23 cm.
Includes bibliographical references and index.
Introduction; Chapter 1. Find the "We": Manage Your Relationship with Your Reader; Chapter 2. Make Holes, Not Drills: Manage with Purpose; Chapter 3. Get Your Stuff Together: Manage Your Information; Chapter 4. Get Your Ducks in a Row: Manage Your Structure; Chapter 5. Do It Wrong the First Time: Manage Your Drafting; Chapter 6. Take a Break and Change Hats: Manage Your Internal Writer and Editor; Chapter 7. Signal Your Turns: Manage Your Paragraphs; Chapter 8. Say What You Mean: Manage Your Subjects and Verbs; Chapter 9. Pay Per Word: Manage Your Sentence Economy; Chapter 10. Translate Into English: Manage Your Word Choices; Chapter 11. Finish the Job: Manage Your Spelling, Punctuation, and MechanicsChapter 12. Evaluate Your Writing Process; Chapter 13. Writing; Chapter 14. Writing to Sell; Chapter 15/ Writing for Presentations; Chapter 16. Writing Across Cultures; AppendixesChapter Review Answers; Resources and Information; Index; Final Examination
Helps you write for success in various professions. This title enables you to acquire communication abilities with hands-on exercises, self-tests, expert insights, and more. It contains tools and techniques which make you professional in your communications and presentations.
9780071738262 (pbk.) 0071738266 (pbk.)
2010280558
GBB000303 bnb
015452918 Uk
Business writing. Business report writing. Business communication. Redacción de escritos técnicos. Correspondencia comercial. Comunicación escrita.