TY - BOOK AU - Andreasen,Alan R. TI - Ethics in social marketing SN - 0878408193 (rel) AV - HF5414 .E84 2001 U1 - 174/.4 21 PY - 2001/// CY - Washington, D.C. PB - Georgetown University Press KW - Marketing social KW - Aspect moral KW - ram KW - Social marketing KW - Moral and ethical aspects N1 - Contient des râefâerences bibliographiques et un index ER -