Hair, Joseph F. <br/><br/>
Marketing research :  in a digital information environment / 
Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. 
 - 4th ed. 
 - Boston :  McGraw-Hill Irwin,  c2009. 
 - xxiv, 690 p. :  col. ill. ;  27 cm. 
<br/><br/> Subtitle on 3rd ed., 2006 varies. 
<br/><br/>Includes bibliographical references (p. 651-661) and indexes. 
<br/><br/><label>ISBN: </label>9780073404707 (alk. paper) 0073404705 (alk. paper) 9780071101073 (pbk.) 0071101071 (pbk.) 
<br/><br/><label>LCCN: </label>2008039035 
<br/><br/><label>Nat. Bib. No.: </label>GBA790347  bnb 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>014275853  Uk 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .H258 2009 
<br/><br/><label>Dewey Class. No.: </label>658.8/3