Holtje, James <br/><br/>
The power of storytelling :  captivate, convince, or convert any business audience using stories from top CEOs / 
Jim Holtje. 
 - 1st ed. 
 - New York, N.Y. :  Prentice Hall Press,  c2011. 
 - 314 pages ;  21 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>The basic of storytelling<br/>Part one: using this book<br/>Part two: the stories and how to use them 
<br/><br/> usiness plans-using stories from the world's top business leaders 
<br/><br/><label>ISBN: </label>9780735204607 0735204608 
<br/><br/><label>LCCN: </label>2011030778 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business communication.<br/>Comunicación en los negocios<br/>Communication in management.<br/>Comunicación en administración 
<br/><br/><label>LC Class. No.: </label>HF 5718  / H758p 2011 
<br/><br/><label>Dewey Class. No.: </label>658.4/52