TY  - BOOK
AU  - Jamieson,Kathleen Hall
TI  - Electing the president, 2004: the insiders' view 
SN  - 9780812219388
AV  - 002 E 184 E38 2006
U1  - 324.9730931 
PY  - 2006///
CY  - Philadelphia
PB  - University of Pennsylvania Press
KW  - Primera Jornada de Catalogacion
KW  - Presidentes
KW  - Elección
KW  - Estados Unidos
KW  - 2004
KW  - Campañas políticas
KW  - Casos
KW  - Presidents
KW  - United States
KW  - Election
KW  - Political campaigns
KW  - Case studies
N1  - Includes bibliographical references and index; Campaign organization and strategy -- Advertising -- Polling: decisive moments and audiences -- Debate strategy and effects -- The press/campaign relationship -- Republican spenders -- Democratic spenders
ER  -