TY  - BOOK
AU  - Moore,David W.
TI  - The superpollsters: how they measure and manipulate public opinion in America 
SN  - 1568580231
AV  - HN 90 M821s 1995
U1  - 303.3/8/0973 20
PY  - 1995///
CY  - New York
PB  - Four Walls Eight Windows
KW  - Public opinion
KW  - United States
KW  - Public opinion polls
KW  - Mass media
KW  - Influence
KW  - Election forecasting
KW  - Encuestas de la opinión pública
KW  - Opinión pública
KW  - Estados Unidos
KW  - Medios de comunicación de masas
KW  - Influencia
KW  - Pronósticos electorales
N1  - Includes index
UR  - http://www.loc.gov/catdir/enhancements/fy0832/96117728-d.html
ER  -