TY  - BOOK
AU  - Lees-Marshment,Jennifer
TI  - Political marketing and British political parties: the party's just begun 
SN  - 0719060168 (hbk.)
AV  - JA 85 L487p 2001
PY  - 2001///
CY  - Manchester
PB  - Manchester University Press
KW  - Public relations and politics
KW  - Communication in politics
KW  - Política y medios de comunicación de masas
KW  - Publicidad política
ER  -