TY  - BOOK
AU  - Mayer,William G.
TI  - The swing voter in American politics
SN  - 9780815755302 (cloth : alk. paper)
AV  - JK 1967 S978 2008
U1  - 324.973 
PY  - 2008///
CY  - Washington, D.C.
PB  - Brookings Institution Press
KW  - Voting
KW  - United States
KW  - Elections
KW  - Elecciones
KW  - Estados Unidos
KW  - 20150700
N1  - Includes bibliographical references and index; What exactly is a swing voter? definition and measurement / William G. Mayer -- Swing voters in the Gallup poll, 1944 to 2004 / Jeffrey M. Jones -- Campaign dynamics and the swing vote in the 2004 election / Michael Dimock, April Clark, and Juliana Menasce Horowitz -- Swing voting and U.S. presidential elections / Daron R. Shaw -- Swing voters in subnational campaigns / Jeffrey M. Stonecash -- Swing voters? Hah! the not very "persuadables" and the not really "undecideds" in 2004 / Adam Clymer and Ken Winneg -- Do swing voters swing elections? / James E. Campbell -- Conclusion : the state of the discussion / William G. Mayer and Ruy Teixeira
N2  - "Fills conceptual gap concerning the swing voter. Answers four questions: What is a swing voter? How to identify them? Do they differ from the rest of the electorate? What is their role? Presents a picture of this key political group, tracking them across six decades of national and local elections"--Provided by publisher
UR  - http://www.loc.gov/catdir/toc/ecip085/2007047570.html
ER  -