TY  - BOOK
AU  - Badal,Sharon
ED  - ScienceDirect (Online service)
TI  - Swimming upstream: a lifesaving guide to short film distribution 
SN  - 9780240809557
AV  - PN 1995.9  B132s 2008
U1  - 384.80688 22
PY  - 2008///
CY  - Amsterdam, Boston
PB  - Focal Press
KW  - Motion pictures
KW  - Marketing
KW  - Distribution
KW  - Short films
KW  - Películas
KW  - Mercadeo
KW  - Distribución
KW  - Electronic books
KW  - local
N1  - Includes index; Dedication -- Acknowledgements -- Preface -- Introduction -- Swimming Lesson #1 Testing the Waters: The Indie Landscape -- Gore, Penguins and the Cultural Zeitgeist of Distribution by Jack Foley -- The Producer's Perspective By Jason Kliot -- Conversation with Andrew Herwitz -- Strategizing Specialized Film by William R. Thompson -- Management Matters by Lawrence Mattis -- Swimming Lesson #2 Learning to Float: The Buyers -- Who is This For, Anyway? by Ian Bricke -- Swimming With Dolphins: Shorts Distribution 101 by Anna Darrah -- Who's Gonna Rescue Me When I Start to Drown? -- by David Russell -- Life Starts When? by Jennifer Chen -- Taking the Brake Lights Off Your Film -- by Linda "O" Olszewski -- Make Your Markby Joe Amodei -- So You Want to Sell That Short? Not So Fast. -- by Shane Smith -- Swimming Lesson #3 The Deep End: Exploring All Options -- Plympton's Dogma by Bill Plympton -- The Fragile Emotion by Jon Gartenberg -- Life In Short by Ryan Werner -- Conversation with Tom Quinn and Carter Pilcher -- Rudiments of the Short Film by Derek Cianfrance -- What's a Short Film Really? by Andrew Lund -- Swimming Lesson #4 How I Learned To Swim: Filmmaker Survival Stories -- Full Circle by Jens Assur -- Trial and Error in Hollywood by Jessica Sharzer -- Dare to Createby David Brind -- Mother's Journey by Sian Heder -- The Long and the Short of It by Ben Odell -- Conversation with Peter Sollett -- Losing Your Virginityby Seth Grossman -- Interdependentby Tiffany Shlain -- Group Therapyby Joe Turner Lin -- From Nelson to Gowanus and Backby Ryan Fleck -- Swimming Lesson #5 Little Fish, Big Pond: Thinking Globally -- Shorts Down Under by Katherine Shortland -- The International Marketplace for Short Films -- Now with a Digital Assist by Ralph Ackerman -- Short Films in Japan by Seigo Tono -- Magic Little Differences by Margaret von Schiller -- How to Make It with a Short Film in the UK and Europe by Elliot Grove -- Swimming Lesson #6 No Lifeguard on Duty: Internet and New Technology -- Conversation with Megan O'Neill -- Demystifying Mobile Video by Robin Chan -- Conversation with Jim Bankoff -- Brave New Virtual Worldby Jon Griggs -- Conversation with Bahman Naraghi -- The Power of Distribution, in the Hands of Filmmakers by David Straus -- Swimming Lesson #7 Navigate The Rapids: Film Festivals -- A Briefing On Shorts by Kathleen McInnis -- Show 'Em Your Shorts by Jamie White -- Conversation with George Eldred -- Some Serious Funny Business by Kevin Haasarud -- Conversation with John Polson -- Your Short Film and the LGBT Film Festival -- by Kimberly Yutani -- Conversation with Trevor Groth -- Swimming Lesson #8 Waterlogged: My Story -- Swim Test -- The Workbook -- Index -- Author Biography; Electronic reproduction; Amsterdam; Elsevier Science & Technology; 2010; Mode of access: World Wide Web; System requirements: Web browser; Title from title screen (viewed on Jan. 14, 2010); Access may be restricted to users at subscribing institutions
N2  - Short films have come into their own, not least in part due to the incredible new ways to distribute them, including the Web, cell phones, new festivals devoted to shorts--even television and theatres. This is the ultimate guide for anyone who's made a short film and wonders what to do next. Whether your short film is meant to be a calling card, a segue to a feature film, or you just want to recoup some of the costs, this book describes the potential paths for distribution. Written by the short film programmer of the Tribeca Film Festival and featuring contributions from top film festival directors, as well as studio, marketing, and technology executives, this book shows you what's important to the decision makers and gatekeepers. This is the definitive handbook filled with insider information available nowhere else. * A guide to getting your short film the exposure it deserves * Filled with interviews and insider information from the gatekeepers at Focus Features, AtomFilms, Shorts International, Sundance, and more * Includes exercises and projects to help you develop a strategy and find the right investors; "Swimming Upstream is the ultimate lifesaving guide for both aspiring and established filmmakers of short films. Whether a short film is meant to be a calling card, a segue to a feature film, or simply a creative endeavor, this book describes the potential paths for distribution. Written by one of the programmers of the renowned Tribeca Film Festival, it features invaluable contributions from key short film buyers and distributors, conversations with major film festival programmers, and insights from film industry and new technology executives - in short, what's most important to the decision makers and gatekeepers in the expanding world of short films." - Back cover
UR  - http://www.sciencedirect.com/science/book/9780240809557
UR  - http://www.loc.gov/catdir/toc/ecip0724/2007032517.html
ER  -