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381.
Marketing warfare / by Al Ries and Jack Trout. by
Material type: Text Text; Format: print
Language: English
Publication details: New York : McGraw-Hill, 1986
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 R559m 1986.

382.
La guerra de la mercadotecnia / Al Ries ; Jack Trout ; traducción María Teresa Saldivar ; revisión técnica Jorge Rodríguez y Rodríguez. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Spanish, English
Publication details: México : McGraw-Hill, c1986
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 R559g 1986.

383.
Industrial marketing : text and cases / Krishna K. Havaldar. by Series: The McGraw-Hill Companies
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Tata McGraw-Hill, 2005
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 H383i 2005.

384.
The big book of marketing : lessons and best practices from the world's greatest companies / edited by Anthony G. Bennett. by Series: McGraw Hill Professional / Marketing
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: New Delhi : Tata McGraw-Hill Education Private Limited, 2010
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 B592 2010.

385.
Las 22 leyes inmutables del marketing : violarlas sigue siendo un gran riesgo! / Jack Trout, Al Ries, Raúl Peralba by
Material type: Text Text; Format: print
Language: ES
Publication details: Madrid : McGraw Hill, 2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 T861v 2004.

386.
Trout on strategy : capturing mindshare, conquering markets / Jack Trout by
Material type: Text Text; Format: print
Language: EN
Publication details: New York : McGraw-Hill, 2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 T861t 2004.

387.
Marketing : conceptos y estrategias / William M. Pride, O. C. Ferrel by
Edition: 9
Material type: Text Text; Format: print
Language: ES
Publication details: México : McGraw-Hill, 1997
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 P947m 1997.

388.
Sun Tzu estrategias de marketing / Gerald A. Michaelson, Steven W. Michaelson by
Material type: Text Text; Format: print
Language: EN
Publication details: Madrid : McGraw Hill, 2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 M621s 2004.

389.
Marketing management : a strategic decision making approch / Harper W. Boyd... [ et al.] by
Edition: 4
Material type: Text Text; Format: print
Language: EN
Publication details: Boston : McGraw Hill, 2002
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 M346 2002.

390.
Theory and problems of marketing / Herbert F. Holtje by Series: Schaum's outline series
Material type: Text Text; Format: print
Language: EN
Publication details: New York : McGraw Hill, 1981
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5415 H758s 1981.

391.
Strategies for the green economy : opportunities and challenges in the new world of business / Joel Makower ; with exclusive market research by Cara Pike. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2009
Online access:
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5413 M235s 2009.

392.
Taking sides : clashing views on controversial issues in business ethics and society / selected, edited, and wiht intoductions by Lisa H. Newton, Maureen M. Ford by
Edition: 8a ed.
Material type: Text Text; Format: print
Language: English
Publication details: Guilford, Connecticut : McGraw-Hill, 2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5387 T136 2004.

393.
Value shift : why companies must merge social and financial imperatives to achieve superior performance / by Lynn Sharp Paine by
Material type: Text Text; Format: print
Language: EN
Publication details: New York : McGraw-Hill, 2003
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5387 P145v 2003.

394.
Think and grow digital : what the net generation needs to know to survive and thrive in any organization / Joris Merks-Benjaminsen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill Education, [2015]
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5381 M563t 2015.

395.
Career warfare : 10 rules for building a successful personal brand and fighting to keep it / David F. D'Alessandro with Michele Owens by
Material type: Text Text; Format: print
Language: EN
Publication details: New York : McGraw-Hill, 2004
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5381 D141c 2004.

396.
Theory and problems of introduction to business organization and management / Joel J. Lerner by Series: Schaum's outline series
Material type: Text Text; Format: print
Language: EN
Publication details: New York : McGraw Hill, 1982
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 5351 L614s 1982.

397.
Dubai & Co. : global strategies for doing business in the Gulf states / Aamir A. Rehman. by Series: Business
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2008 c2007
Other title:
  • Dubai and Company
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 3866 R345d 2008.

398.
China now : doing business in the world's most dynamic market / N. Mark Lam, John L. Graham. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, c2007
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 3128 L213c 2007.

399.
Chindia / Edited with commentary by Peter Engardio. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2007
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 1604 C539 2006.

400.
Selling to the world / L. Fargo Wells by
Material type: Text Text; Format: print
Language: EN
Publication details: New York : McGraw-Hill, 1996
Availability: Items available for loan: Biblioteca Juan Bosch (1)Call number: HF 1416.5 W453 1996.

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