HBR guide to better business writing / Bryan A. Garner.

By:

Garner, Bryan A. (Bryan Andrew), 1958-

Material type: Text

TextLanguage: English Series: HBR guides | Harvard business review guidesPublication details: Boston, Mass. : Harvard Business Review Press, 2012.Description: xx, 210 pages : illustrations ; 22 cmISBN:

9781422184035 (alk. paper)
142218403X (alk. paper)

Other title:

Harvard business review guide to better business writing
Better business writing
Engage readers tighten and brighten make your case [Cover title]

Uniform titles:

Harvard business review

Subject(s):

DDC classification:

808.06/665

LOC classification:

HF 5718.3 G234h 2012

Contents:

Introduction: why you need to write well Delivering the goods quickly and clearly. Know why you're writing Understand your readers Divide the writing process into four separate tasks Before writing in earnest, jot down your three main points inc complete sentences Write in full rapidly Improve what you've written Use graphics to illustrate and clarify Developing your skills. Be relentlessly clear Learn to summarize accurately Waste no words Be plain-spoken: avoid bizspeak Use chronology when given a factual account Be a stickler for continuity Learn the basics of correct grammar Get feedback on you drafts from colleagues Avoiding the quirks that turn readers off. Don't anesthetize your reader Watch your tone Common forms of business writing. E-mails Business letters Memos and reports Performance appraisals Appendixes. A.A checklist for the four stages of writing B.A dozen grammatical rules you absolutely need to know C.A dozen punctuation rules you absolutely need to know D. Common usage gaffes E. Some dos and don't of business-writing etiquette F.A primer of good usage

Summary: When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals and other important documents fail to win people over

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Copy number	Status	Date due	Barcode
Libro	Biblioteca Juan Bosch	Biblioteca Juan Bosch	Ciencias Sociales	Ciencias Sociales (3er. Piso)	HF 5718.3 G234h 2012 (Browse shelf(Opens below))	1	Available		00000165828

Includes bibliographical references and index.

Introduction: why you need to write well
Delivering the goods quickly and clearly. Know why you're writing
Understand your readers
Divide the writing process into four separate tasks
Before writing in earnest, jot down your three main points
inc complete sentences
Write in full
rapidly
Improve what you've written
Use graphics to illustrate and clarify
Developing your skills. Be relentlessly clear
Learn to summarize
accurately
Waste no words
Be plain-spoken: avoid bizspeak
Use chronology when given a factual account
Be a stickler for continuity
Learn the basics of correct grammar
Get feedback on you drafts from colleagues
Avoiding the quirks that turn readers off. Don't anesthetize your reader
Watch your tone
Common forms of business writing. E-mails
Business letters
Memos and reports
Performance appraisals
Appendixes. A.A checklist for the four stages of writing
B.A dozen grammatical rules you absolutely need to know
C.A dozen punctuation rules you absolutely need to know
D. Common usage gaffes
E. Some dos and don't of business-writing etiquette
F.A primer of good usage

When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a nicety. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals and other important documents fail to win people over

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